High-Level Business Coaching for Women Entrepreneurs

The Collective Co-Op isn't for everyone. But if you're ready to scale without sacrificing your life, it might be exactly what you need.

I started the Collective Co-Op because I kept meeting the same woman over and over again. She'd been running her business for a few years, hit a revenue plateau, and felt completely stuck. She'd already tried courses. She'd read the books. She knew what she was supposed to do. But something wasn't translating from knowledge to results, and she was tired of working 60-hour weeks to stay there.

That woman is who this program is built for. And I built it because I was that woman once, too.

Let me walk you through what it actually is, who thrives in it, what you get, how it stacks up against my other offers, and most importantly, whether your business is ready for this level of work.

What the Collective Co-Op Actually Is

The Collective Co-Op is a 9-month, application-based business program for women entrepreneurs who want to grow past their current plateau without working more hours. It's a structured, personalized acceleration program with dedicated support. You won't be watching videos on your own hoping something clicks, and you won't be left to figure everything out with your peers.

Here's what you get access to:

• Full access to Anti-Social School™ included
• 1:1 strategy calls with me every quarter so you get personalized, high-touch support
• Daily access to me and my team via Slack and direct channels, so you're never waiting on a once-a-month group call
• Custom strategic roadmap built specifically for your business model
• Quarterly strategic resets where we pause, measure, and recalibrate based on what's working
• AI Bot Squad trained on the Co-Op curriculum and Anti-Social School™ methodology, so you have automated support aligned with how we teach
• Monthly finance calls with our CFO partner (25+ years in the industry) to build sustainable revenue systems
• Access to The Table, our financial templates, frameworks, and resources library
• Themed office hours rotating through topics like sales conversations, positioning, systems, team dynamics, and product launches
• Co-Op scorecard to measure progress against your specific goals every quarter
• Specialist calls when you need expert input on something outside my wheelhouse
• Retreats and speakers: one in-person retreat each year, plus virtual retreats and guest speakers throughout the program
• Fractional team and partner network so you know who to hire when you're ready
• Done-for-you resources including swipe files, email sequences, launch templates, and sales frameworks

The throughline is this: you're not figuring it out alone, and you're not waiting for a monthly group call to move forward.

Who the Collective Co-Op Is Built For

You might be ready for the Co-Op if:

• You've hit a plateau, and you know you have more capacity than you're using right now
• You've been running your business for at least 1 to 2 years and understand your market
• You have a real offer that people already want to buy (you're past pre-launch validation)
• You're willing to be coached on the hard things: pricing, visibility, sales, hiring, financial planning
• You want to grow your business without proportionally growing your hours
• You're tired of making decisions based on what everyone else is doing
• You have the budget to invest in yourself seriously, with "this is non-negotiable for my growth" energy
• You're willing to implement what we create together instead of collecting strategies indefinitely

The women who thrive here are builders. They already have the motivation. What they're missing is a clear plan, real accountability, and feedback that might make them uncomfortable. They show up, they do the work, and they want someone to tell them the truth.

Who This Is NOT For

Let me be direct about who shouldn't apply:

• You're not ready if you still think the answer is one more course, one more certification, or one more framework
• You're not ready if you need the program to sell itself because you don't believe in your own offer yet
• You're not ready if you want someone to do the work for you instead of coaching you to do it better
• You're not ready if you're mainly looking for a networking community
• You're not ready if you think you'll stay part-time forever and don't want to make real scaling decisions
• You're not ready if you're in crisis mode and need immediate cash flow fixes (we plan ahead)
• You're not ready if you can't afford to invest in yourself while also paying your regular business expenses

I'm telling you this because I'd rather save you the investment than watch you join something you're not ready for. The program is structured for women who are ready to make their business a priority and invest in that priority.

What's Inside the Collective Co-Op

The Co-Op runs over 9 months and covers specific strategic territory:

Months 1 to 3: Foundation and Clarity

You build your personalized roadmap with crystal clarity on where you are now, where you want to be, and what's actually blocking you. Most people skip this and jump to tactics. We don't. You'll also refine your positioning, nail your signature offer, and build a sales process that doesn't feel salesy.

Months 4 to 6: Revenue Architecture

We rebuild how you generate revenue. This might mean restructuring your offers, implementing a recurring revenue model, launching a membership, adding a group program alongside 1-on-1 work, or launching a passive income stream. Every change has a purpose: expanding your revenue streams so more comes in without more hours going out.

Months 7 to 9: Team, Scaling, and Sustainability

By now you have clarity and momentum. We focus on what comes next: hiring, delegating, systems that scale, and planning for the next phase. You also get access to our partner network if you need a VA, copywriter, funnel builder, or other specialists.

Throughout all nine months:

• Daily access to the team via Slack
• Themed office hours twice a month (topics like positioning, pricing conversations, launch strategy, systems, team management)
• Quarterly one-on-one strategy calls with me
• Monthly finance calls with our CFO partner
• Full access to Anti-Social School™ plus a custom Co-Op resource library curated for your level
• Quarterly strategic resets
• AI Bot Squad trained on our methodology (so you have 24/7 support aligned with how we teach)
• Your Co-Op scorecard measuring progress toward your specific goals

This is program-based coaching with group touchpoints, and your roadmap is entirely yours.

Real Results from Real Co-Op Members

These are women who came in, did the work, and changed their businesses.

Cait scaled two separate businesses while planning her maternity leave. She'd built enough recurring revenue and team structure that she took three months off while the business kept running. When she came back, both businesses were stronger.

Carin accomplished more in 9 months in the Co-Op than in the previous 7 years running her business. She restructured her entire revenue model, launched a new program, and built a team. She went from trading time for money to building actual business assets.

Amanda was a busy parent running a service business and thought she had to choose between growth and presence with her family. Through the Co-Op, she restructured her offers, implemented a part-time team, and actually started taking weekends off.

Jenny transitioned from a one-on-one coaching model to a membership model inside the Co-Op. She went from sporadic sales to a predictable monthly membership while working fewer hours.

These are scaling stories. Sustainability stories. "I can actually have my life back" stories.

How the Collective Co-Op Compares to My Other Offers

I know you might be wondering how this fits with Anti-Social School™ and my VIP Intensives. Let me show you:

Here's the important part: the offers build on each other. When you join the Collective Co-Op, you get Anti-Social School™ included, plus your own custom resource library built for Co-Op members and the level of work you're doing.

The decision tree is simple:

• Ready to learn the full anti-social marketing system? Anti-Social School™ gives you the framework, the AI Bot Squad, and live group coaching.
• Ready to scale seriously with 1:1 support every quarter? The Co-Op is the full package.
• Need a one-time strategic deep dive on a specific issue? The VIP Intensive.

Not sure where you fit? Take the free quiz and I'll tell you exactly where to start.

Many Co-Op members completed Anti-Social School™ first. That's actually ideal because you understand the fundamentals. It isn't required, since you get full Anti-Social School™ access when you join the Co-Op anyway.

Is This Right for You? A Real Decision Framework

Before you decide, answer these honestly:

Do you have revenue already?

You should have consistent sales from an offer that already works before you apply. If you're pre-revenue, start with Anti-Social School™ to build traction first.

Are you willing to implement?

You're going to get homework. Real homework. Strategic planning. Follow-through. If you're a collector of strategies and frameworks but don't actually execute, this will be frustrating for both of us.

Can you afford the investment?

The Co-Op is premium priced because it's premium support. You need to be able to invest without it breaking your business. A good benchmark: the investment shouldn't put your regular business expenses at risk. It's not accessible to everyone. That's intentional.

Do you actually want to scale?

Some people say they want to scale but they really want permission to stay small. Those are different conversations. If you're happy at your current level, there are lighter options for refinement. The Co-Op is for people who are genuinely ready to grow.

Will you show up?

This program requires showing up. To monthly calls. To office hours. To implementing what we create. If you're perpetually overwhelmed and can't hold space for coaching, it won't work.

If you answered yes to most of these, you're in the right neighborhood. Keep reading.

What the Application Process Actually Looks Like

This is an application-based program, and there's a reason.

Step 1: Submit Your Application

You'll answer questions about your business, your revenue, what you've tried, where you're stuck, and what you want from the next year. This takes about 20 minutes. We're screening for readiness, and nobody expects perfection.

Step 2: Quick Call with My Team

If your application looks aligned, you'll jump on a 15 to 20 minute call with someone from my team. We'll make sure this is actually the right program for you and answer your questions. Sometimes we'll recommend Anti-Social School™ first, or a VIP Intensive. We only want you in the Co-Op when you're ready for it.

Step 3: Acceptance or Next Steps

You'll either be invited in, or we'll give you specific feedback on what would help you be more ready when enrollment opens again.

We enroll in cohorts, and we close applications once spots are filled.

Why selective enrollment? I only work with people I can actually move the needle for. Peer quality matters in a 9-month container. And I'd rather have a smaller cohort of women who are all-in than a big group where half the people aren't ready.

Your Next Move

If you've read this far and you're thinking "yes, this might be for me," here's what I want you to know:

You already know enough. You've taken the courses. You've done the certifications. What's missing is someone in your corner who will help you build a plan, hold you accountable to it, and actually move the needle on your business.

That's what the Co-Op is.

Applications are open for the next cohort. We're accepting a limited number of women who are genuinely ready to scale.

You don't need to have it all figured out. You need to be willing to figure it out with expert support and real accountability.

If that resonates, I want to meet you on a call. Let's see if this is the right fit.

Apply to the Collective Co-Op 💛

XO, Holly

P.S. Not sure yet? Take the 2-minute quiz and I'll send you a personalized plan for where to start. When you're ready for the Co-Op, we'll be here.

Frequently Asked Questions About the Collective Co-Op

What is the Collective Co-Op?

The Collective Co-Op is Holly Marie Haynes's 9-month, application-based business program for established women entrepreneurs who want to scale without working more hours. It includes full access to Anti-Social School™, quarterly 1:1 strategy calls with Holly, daily access to the team in Slack, monthly finance calls with a CFO partner, themed office hours, an annual in-person retreat plus virtual retreats, and a Co-Op scorecard to track progress. Your roadmap is built around your business.

What if I'm not sure my offer is ready yet?

If you haven't sold your offer yet, start with Anti-Social School™ and come to the Co-Op once you have proof people want it. The Co-Op is for women with an offer that already sells. Many Anti-Social School™ graduates come straight into the Co-Op once they have traction.

How much time does the Co-Op take each week?

Most members spend 5 to 10 hours a week on Co-Op calls and implementation. That includes office hours, 1:1 calls, and your own strategic work. You're restructuring your business to run more efficiently, so the time goes into work you'd be doing anyway.

Do I need a team to join?

No, many members join solo and build their team inside the program. Some have small teams they're growing, and some outsource specific projects. By month 6 or 7, most members are ready to hire help, and you'll have access to our partner network when you are.

What happens after the 9 months?

You graduate with a clear roadmap for your next phase, a team that knows your business, and access to our partner network. Some members book VIP Intensives when they hit a new plateau. Some stay close through our community and Slack. The daily access shifts, and you're never kicked out.